LICENSING BUSINESS

Archive for the ‘Fashion Merchandising’ Category

LICENSING BUSINESS

Fashion Merchandising 2 Assignments – The Licensing Business has exploded in the last 10 years, “Everyone is doing it”  WHY? – The Almighty $$ of course! But licensing does not come without costs to the brand. Post your substantiated opinion on “The business of Licensing”. Use examples of Brands and their ability or inability to […]

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